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  • Family Zone

    Family Zone 18 E 6th Ave, Emporia, KS, United States

    Bring the whole crew to the Family Zone for nonstop fun all weekend long! From skills courses to water slides, foam pits, story time, face painting, and more, there’s something for every future gravel fan to enjoy.

  • Emporia Zoo

    Family Zone 18 E 6th Ave, Emporia, KS, United States

  • GU Energy x Giant Bicycles – Chase The Race with Yuri Hauswald Shakeout Ride

    Start/Finish Line

    The official shakeout ride with a purpose, led by Yuri Hauswald, Gravel Cycling Hall of Fame Member. Yuri’s sponsors, GU Energy and Giant Bicycles, have partnered with the Life Time Foundation to raise money for the next generation of cyclists in Emporia. Starting dead last in the 200-mile race, he’ll chase the race, and for…

  • Race Ready at the ENVE Booth

    Downtown Emporia Emporia, KS, United States

    Join ENVE athletes, Lauren Stephens and Alexey Vermeulen, as they walk through their UNBOUND Gravel bike setups, equipment choices, and final race prep. Plus, giveaways from ENVE!

  • Life Time UNBOUND Gravel Kids Crit presented by Sprockids

    Start/Finish Line

    12:05 PM Balance bikes – ages 2-10 (staging at 12 PM) - 1 Blue Lap 12:20 PM Pedal ages 3-4 (staging at 12:15 PM) - 1 Blue Lap 12:35 PM Pedal ages 5-6 (staging at 12:30 PM) - 2 Blue Laps 12:50 PM Ages 7-8 (staging at 12:45 PM) - Red Course 5 Minutes of…

  • Launch of the Hincapie: the Ultimate Adventure Van for Cyclists

    Downtown Emporia Emporia, KS, United States

    Highland Rigs will unveil, display, and offer tours of the Hincapie, the ultimate cycling adventure van designed in partnership with legendary cyclist George Hincapie. Come check out the van, test…

  • TrainingPeaks Meet & Greet with Alexey Vermeulen

    Downtown Emporia Emporia, KS, United States

    Don't settle for your run-of-the-mill expo lap! Swing by the TrainingPeaks booth to meet the legend Alexey Vermeulen and the real star of the show, Sir Willie the Wiener dog. Grab a photo with the fastest duo in gravel – because while progress is earned through the struggle, a puppy break is the ultimate race…

  • GARMIN & GU Giveaway Party

    Downtown Emporia Emporia, KS, United States

    The giveaway will consist of 6 winners, along with a product toss. Giveaways: GARMIN, GU Swag bag GARMIN, GU Swag bag GARMIN, GU Swag bag GARMIN, GU Swag bag & Garmin Rearview 820 Radar GARMIN, GU Swag bag w/ GU $100 gift card, & Edge 850 GARMIN, GU bag w/ GU $100 gift card, &…